10th Health Innovation Conference

"Uncertainty about Greeks' access to Innovation"

Uncertainty prevails in the healthcare sector regarding Greek patients’ access to new innovative treatments and technologies. The exorbitant rebates in the pharmaceutical market create obstacles to the arrival of new innovative drugs, and the lack of an evaluation mechanism undermines the entry of new medical technology products into EOPYY and the NHS.

At the same time, the virtualization of health services is progressing rapidly, creating expectations for patients and businesses. However, the issuance of a new regulatory framework for the secondary use of health data is still pending, and it has been announced to be presented in the near future.

Furthermore, the establishment of the so-called Innovation Fund (or Transitional Compensation Scheme) has been announced with the aim of providing patients with faster access to innovative therapies (ATMPs, PRIME).

Its operation is expected within the first half of 2026 with initial funding of 50 million euros. The issuance of the relevant regulatory framework is pending, and from what has been made known, a special committee will be established at EOPYY and will reimburse medications for 24-30 months, evaluating their clinical effectiveness.

In the meantime, there is great interest in the possibility of producing innovative gene therapies (CAR-T) by the hospitals themselves. These treatments currently concern severe hematological malignancies, but in the coming years, they will also be extended to other diseases.

Toward this direction, the Ministry of Health is promoting a new institutional framework called Hospital Exemption, with the aim of reducing the cost of treatments to ensure access for a larger number of patients.

Significant progress has been made in recent years in the field of disease prevention and early diagnosis thanks to the development of new, advanced genetic tests and markers. Everything indicates that, thanks to the development of Artificial Intelligence and the reduction in the cost of DNA analysis, in the coming years, doctors will have new tools for predicting diseases such as cancer at their disposal.

All the exciting developments will be discussed at #hico26 – Health Innovation Conference 2026, which will take place on Tuesday, May 19, 2026, organized by ethosEVENTS in collaboration with the magazine Pharma & Health Business and the portal virus.com.gr. Participation in the conference is possible with physical presence at the Divani Caravel and online thru the LiveOn Events+ platform.

The coordinator of the Conference is Mr. Emilios Negis, Journalist and Editor-in-Chief of Pharma & Health Business and virus.com.gr.

The event will be attended by the political leadership of the Ministry of Health, the administration of EOPYY, executives from regional health authorities and hospitals, representatives of patient associations, doctors, journalists, executives from pharmaceutical companies and medical technology firms.

Overview

The Conference features keynote presentations and panel discussions covering the following core topics:

Panel I: Secondary use of health data: Opportunities, challenges, and perspectives.
Panel II: Recent advances in Cell and Gene Therapies (CGTs).
Special Session: Medical Innovations: Products, solutions, treatments, and techniques.
Panel III: New developments in Colorectal Cancer: Prevention, early diagnosis, and management.

Silver Sponsors

Premium Corporate Participation

Corporate Participations

Registration Sponsor

Under the Auspices of

Communication Sponsors

Sponsorship Program

ΝΑΜΕ SPONSOR | €15.000 + VAT.

A sponsor representative is entitled to a ten (10) minute speaking slot.
The sponsor is entitled to a representative’s participation in a fireside chat (one-to-one 15-minute interviews).
The sponsor is entitled to the participation of two (2) representatives in a conference panel discussion.
Provision for the publication of an internal interview with a senior executive in Ph.B Pharma & Health Business magazine, with a repost on the virus.com.gr portal.
The sponsor will be featured in a prominent position across all conference promotional material (newsletters, e-mail updates, landing pages, post-event reports, etc.).
Entitlement to three (3) round tables of eight (24 seats total) at the conference venue.
Entitlement to sixty (60) invitations for attending the conference via the LiveOn digital platform.
The sponsor’s logo (and/or relevant composites) will be displayed in a prominent position on the main conference website and the LiveOn Events+ creative assets.
The sponsor is entitled to a dedicated Premium 2D Digital Booth in the Sponsors Hall of LiveOn Events+. This includes (for materials up to 40MB): 1. Corporate Logo (area hosting the corporate brand and name in a unified composition), 2. Description Text (company profile up to 500 words), 3. Corporate Video (area for videos up to 5 minutes or static images), 4. Social Media links, 5. Product Catalogue slots (for PDF or Word files).
Up to ten (10) sponsor representatives can be connected to the Digital Booth during the event for real-time interaction with attendees; their contact details (e-Business cards) will be automatically shared with visitors requesting communication.
Entitlement to exhibition space for a booth (maximum dimensions 4m x 3m) in the hotel lobby where the conference is held.
The sponsor may broadcast a promotional spot (maximum duration 20”). The spot will be aired up to four (4) times during scheduled advertising slots throughout the conference.
The sponsor will be promoted via the organizer’s social media (Facebook and LinkedIn) with four (4) “featured” posts.
Entitlement to include promotional material (up to 40MB) in the conference Promo Pack (Digital Bag).
A comprehensive post-event report will be provided.

GOLD SPONSOR | €12.000 + VAT.

A sponsor representative is entitled to a ten (10) minute speaking slot.
The sponsor is entitled to a representative’s participation in a fireside chat (one-to-one 15-minute interviews).
The sponsor is entitled to a representative’s participation in a conference panel discussion.
Provision for the publication of an internal interview with a senior executive in Ph.B Pharma & Health Business magazine, with a repost on the virus.com.gr portal.
The sponsor will be featured in a prominent position across all conference promotional material (electronic newsletters, e-mail updates, landing pages, post-event reports, etc.).
Entitlement to three (3) round tables of eight (24 seats total) at the conference venue.
Entitlement to fifty (50) invitations for attending the conference via the LiveOn digital platform.
The sponsor’s logo (and/or relevant composites) will be displayed in a prominent position on the main conference website and the LiveOn Events+ creative assets.
The sponsor is entitled to a dedicated Premium 2D Digital Booth in the Sponsors Hall of LiveOn Events+. This includes (for materials up to 30MB): 1. Corporate Logo (area hosting the corporate brand and name in a unified composition), 2. Description Text (company profile up to 500 words), 3. Corporate Video (area for videos up to 5 minutes or static images), 4. Social Media links, 5. Product Catalogue slots (for PDF or Word files).
Up to eight (8) sponsor representatives can be connected to the Digital Booth during the event for real-time interaction with attendees; their contact details (e-Business cards) will be automatically shared with visitors requesting communication.
Entitlement to exhibition space for a booth (maximum dimensions 3m x 3m) in the hotel lobby where the conference is held.
The sponsor may broadcast a promotional spot (maximum duration 20”). The spot will be aired up to three (3) times during scheduled advertising slots throughout the conference.
The sponsor will be promoted via the organizer’s social media (Facebook and LinkedIn) with three (3) “featured” posts.
Entitlement to include promotional material (up to 30MB) in the conference Promo Pack (Digital Bag).
A comprehensive post-event report will be provided.

SILVER SPONSOR | €9.000 + VAT.

The sponsor is entitled to either a ten (10) minute speaking slot or a representative’s participation in a fireside chat (one-to-one 15-minute interviews).
The sponsor is entitled to a representative’s participation in a conference panel discussion.
Provision for the publication of an interview with a senior executive on the virus.com.gr portal.
The sponsor will be featured in a prominent position across all conference promotional material (electronic newsletters, e-mail updates, landing pages, post-event reports, etc.).
Entitlement to two (2) round tables of eight (16 seats total) at the conference venue.
Entitlement to forty (40) invitations for attending the conference via the LiveOn digital platform.
The sponsor’s logo (and/or relevant composites) will be displayed in a prominent position on the main conference website and the LiveOn Events+ creative assets.
The sponsor is entitled to a dedicated Premium 2D Digital Booth in the Sponsors Hall of LiveOn Events+. This includes (for materials up to 20MB): 1. Corporate Logo (area hosting the corporate brand and name in a unified composition), 2. Description Text (company profile up to 500 words), 3. Corporate Video (area for videos up to 5 minutes or static images), 4. Social Media links, 5. Product Catalogue slots (for PDF or Word files).
Up to six (6) sponsor representatives can be connected to the Digital Booth during the event for real-time interaction with attendees; their contact details (e-Business cards) will be automatically shared with visitors requesting communication.
Entitlement to exhibition space for a booth (maximum dimensions 3m x 2m) in the hotel lobby where the conference is held.
The sponsor may broadcast a promotional spot (maximum duration 20”). The spot will be aired up to two (2) times during scheduled advertising slots throughout the conference.
The sponsor will be promoted via the organizer’s social media (Facebook and LinkedIn) with two (2) “featured” posts.
Entitlement to include promotional material (up to 20MB) in the conference Promo Pack (Digital Bag).
A comprehensive post-event report will be provided.

BRONZE SPONSOR | €6.000 + VAT.

The sponsor is entitled to a representative’s participation in a conference panel discussion.
The sponsor will be featured in a prominent position across all conference promotional material (electronic newsletters, e-mail updates, landing pages, post-event reports, etc.).
Entitlement to one (1) round table of eight (8 seats) at the conference venue.
Entitlement to thirty (30) invitations for attending the conference via the LiveOn digital platform.
The sponsor’s logo (and/or relevant composites) will be displayed in a prominent position on the main conference website and the LiveOn Events+ creative assets.
The sponsor is entitled to a dedicated Advanced 2D Digital Booth in the Sponsors Hall of LiveOn Events+. This includes (for materials up to 10MB): 1. Corporate Logo (area hosting the corporate brand and name in a unified composition), 2. Description Text (company profile up to 500 words), 3. Corporate Video (area for videos up to 5 minutes or static images), 4. Social Media links, 5. Product Catalogue slots (for PDF or Word files).
Up to four (4) sponsor representatives can be connected to the Digital Booth during the event for real-time interaction with attendees; their contact details (e-Business cards) will be automatically shared with visitors requesting communication.
Entitlement to exhibition space for a booth (maximum dimensions 2m x 2m) in the hotel lobby where the conference is held.
The sponsor may broadcast a promotional spot (maximum duration 20”). The spot will be aired once (1) during a scheduled advertising slot throughout the conference.
The sponsor will be promoted via the organizer’s social media (Facebook and LinkedIn) with one (1) “featured” post.
Entitlement to include promotional material (up to 10MB) in the conference Promo Pack (Digital Bag).
A comprehensive post-event report will be provided.

PREMIUM CORPORATE PARTICIPATION | €3.000 + VAT.

The sponsor will be featured across all conference promotional material (electronic newsletters, e-mail updates, landing pages, post-event reports, etc.).
Entitlement to the physical presence of four (4) representatives at the conference venue.
Entitlement to twenty (20) invitations for attending the conference via the LiveOn digital platform.
The sponsor’s logo (and/or relevant composites) will be displayed in a prominent position on the main conference website and the LiveOn Events+ creative assets.
The sponsor is entitled to a dedicated Standard 2D Digital Booth in the Sponsors Hall of LiveOn Events+. This includes (for materials up to 8MB): 1. Corporate Logo (area hosting the corporate brand and name in a unified composition), 2. Description Text (company profile up to 500 words), 3. Corporate Video (area for videos up to 5 minutes or static images), 4. Social Media links, 5. Product Catalogue slots (for PDF or Word files).
Entitlement to exhibition space for a booth (maximum dimensions 2m x 2m) in the hotel lobby where the conference is held.
Entitlement to include promotional material (up to 8MB) in the conference Promo Pack (Digital Bag).
A comprehensive post-event report will be provided.

CORPORATE PARTICIPATION | €1.500 + VAT.

The sponsor will be featured across all conference promotional material (electronic newsletters, e-mail updates, landing pages, post-event reports, etc.).
Entitlement to the physical presence of two (2) representatives at the conference venue.
Entitlement to ten (10) invitations for attending the conference via the LiveOn digital platform.
Entitlement to display up to one (1) roll-up banner (maximum dimensions 0.85m x 2.00m) in the hotel lobby where the conference is held.
The sponsor’s logo will be displayed on the conference creative assets (main conference website, the Sponsors section homepage, and the presentation/session pages).
Entitlement to include promotional material (up to 5MB) in the conference Promo Pack (Digital Bag).
A comprehensive post-event report will be provided.

ROUND TABLE OF EIGHT | €1.600 + VAT.

Participation in the conference proceedings.
Full access to LiveOn’s advanced digital features (networking, Promo Pack, video calls & chat).
Certificate of Attendance (to be issued electronically).
Online data exchange and direct interaction with speakers, delegates, and sponsor representatives through the conference Networking Hub.
Each participant will receive a comprehensive post-event report (including speaker presentations, videos, and photos).

INDIVIDUAL PARTICIPATION

€290 + 24% VAT – Hybrid Attendance (with physical presence & digital access via LiveOn Events+)

€90 + 24% VAT – Digital Attendance (via LiveOn Events+)

Benefits per individual registration:

Access to all conference sessions and proceedings.
Full access to LiveOn’s advanced digital features (networking, Promo Pack, video calls & chat).
Certificate of Attendance (to be sent electronically).
Online data exchange and direct communication with speakers, delegates, and sponsor representatives via the conference Networking Hub.
Each participant will receive a comprehensive post-event report (including speaker presentations, videos, and photos).