15th Pharma & Health Conference

"Greece’s NHS at a critical crossroads"

Greece’s NHS has been at a critical crossroads for the last 40 years. Studies by Greek and foreign experts have shown that there is a need for administrative and organizational restructuring in order to improve system efficiency and improve the level of services enjoyed by citizens.

Moreover, it has been recognized that the current way in which hospitals are developed is irrational and does not reflect the population’s real needs. As if that were not enough, over recent years there has also been a serious shortage of doctors following the mass retirement of medical staff.

Unfortunately, however, no government in recent times has attempted to implement structural changes to the system’s administrative and organizational model. Moreover, the Health Charter remains incomplete and the financial and institutional incentives for staffing the Greek NHS appear to be ineffective.

The current government has taken certain steps in the right direction such as:

  • Attempting to bolster primary healthcare by introducing personal doctors.
  • Organizing screening programs for the first time
  • Setting up the Health Services Quality Assurance Agency (ODIPY).
  • Implementing a new hospital expenses reimbursement system (DRGs).
  • Developing the MyHealth application, offering citizens access to their own health records.

In the meantime, after the pandemic there was a significant increase in demand for health services (especially hospital services) which has been accompanied by a corresponding increase in the purchase of materials and medicines. This has resulted in an accumulation of overdue debts at hospitals and an increase in the use of clawbacks for medicines (both in the Greek NHS and in the outpatient market) and medical tests.

The government has announced a series of measures to control and rationalize the consumption of materials and medicines, which do not appear to be paying off as much as needed. At the same time, in the near future the government will select new management teams for Healthcare Regions and hospital, but has not provided any documentation about whether it will intervene in how the system is managed and organized.

“Greece’s NHS at a critical crossroads” is the key theme of the 15th Pharma & Health Conference. The conference is being organized by ethosEVENTS in collaboration with the health information website www.virus.com.gr and the health policy magazine Pharma & Health Business Magazine. It wοuld be possible to attend the conference either in person at the Divani Caravel or online through the LiveOn Expo Complex, LiveOn’s innovative 3D exhibition and conference center, the Digital Platform for Business Communication and Events.

The conference includes current hot topics:

Personal doctors and the reorganization of primary health care

  • Challenges in implementing the personal doctors scheme
  • What incentives are needed for doctors and citizens?
  • What changes do we need in the primary healthcare system?
  • The Fofi Gennimata Program

Reorganizing NHS hospitals

  • Healthcare unit evaluation
  • What organizational and management model
  • Public-Private Partnerships
  • Change in use of units
  • Bolstering staff levels

Clinical testing at EOPYY

  • What are the potential benefits for citizens, providers and EOPYY?
  • What does experience from the private insurance sector show?
  • Can it be extended to the NHS?

How to deal with clawbacks in the pharmaceutical and diagnostic tests market

  • Why are expenditure control measures not paying off?
  • Factors primarily responsible for the continuous rise in expenditure
  • What structural reforms are needed

Digital Health

  • Which projects are being implemented
  • When will the MyHealth application be added to?
  • Telemedicine: How can we move forward

Audience:

  • the new political leadership of the Ministry of Health
  • the management team of Greece’s national healthcare provider EOPYY
  • officials from the Ministry of Health and hospitals
  • representatives of patient associations
  • doctors
  • journalists
  • executives from pharmaceutical companies
  • medical technology companies
Deputy Minister of Health
President, National Centralized Health Procurement Authority, Ministry of Health
General Practitioner/Family Physician, NHS Consultant Head of General Directorate, National Agency for Quality Assurance in Health S.A. Secretary General, Athens Medical Society
Emeritus Professor of Psychiatry, School of Medicine, National and Kapodistrian University of Athens-EKPA
Head of the 5th Regional Health Authority of Thessaly & Sterea, Greece
 Γενικός / Οικογενειακός Ιατρός, Γενικός   Γραμματέας   της   Ελληνικής   Ακαδημίας   Γενικής   / Οικογενειακής Ιατρικής & ΠΦΥ
Journalist, Managing Editor, Pharma & Health Business, virus.com.gr
Chair of the Board, Hellenic Liver Patients Association “Prometheus’’

Silver Sponsors

DEMO_ENG_NEW_SITE_1
IMPACT_SITE_N
IQVIA_site
SANOFI_SITE

Bronze Sponsors

ELPEN_SITE
UCB_SITE

Corporate Participations

innews_logo_SITE

Under the Auspices of

pef_90_logo

Communication Sponsors

VIRUS_NEW
phb_logo
BANKS
BEC_Logo
xrima
xrimaweek
insuranceworld
insuranceworldgr

ΝΑΜΕ SPONSOR | €15.000 + VAT

  • One sponsor executive is entitled to a ten-minute (10) speech.
  • Sponsors are entitled to have two (2) executives participate in a conference panel.
  • The option is provided for the publication of an interview of a high-ranking executive in Ph.B Pharma & Health Business magazine, to be reposted on the portal virus.com.gr.
  • Sponsors will be prominently featured throughout the conference’s promotional material (e-newsletters, e-mail updates, landing pages, reports, etc.).
  • They are entitled to three (3) eight-person round tables (24 people) in the conference area.
  • They are entitled to sixty (60) invitations to attend the conference via the LiveOn electronic platform.
  • The sponsor’s logo (and/or a design containing it) will be prominently featured on the graphics of the conference’s main website and on the graphics of the LiveOn Expo Complex (signs on the building’s exterior, in the Lobby/Zone Α, in the VIP Lounge in the Conference Center Lobby, and in the Conference Center (Auditorium) halls where the event will be broadcast live).
  • Sponsors are entitled to a Premium 3D Digital Stand at the LiveOn Expo Complex Sponsors Hall. The stand will include the following material (up to 40 MB): 1. Company Logo (area where the Sponsor’s corporate sign and brand name will be presented in a photographic composition), 2. Digital Secretariat (area where visitors will be able to leave their contact details, get information on the company profile (500 words maximum), download the company profile and request a meeting with a Sponsor’s representative), 3. Company Video (area where visitors will have access to a company presentation video – of 5′ maximum duration), 4. Product Promotion Placements (2x) (two placements of photographic material where visitors will be able to get information on the company’s products), 5. Meeting Point (where visitors will have the opportunity to meet with company’s representatives who are present at the stand (their profiles will be visible on pop-ups) and interact with them (through pop-ups) by instant chat, instant or scheduled video call, instant or scheduled B2B meeting) and 6. Product Catalogue Placements (2x).
  • At the Digital Stand, up to ten (10) executives of the Sponsor will be able to connect and communicate online. Visitors who request some form of communication with an executive, will automatically be notified of the latter’s contact information (e-business card).
  • They are entitled to space to set up a kiosk, maximum dimensions 4m x 3m, in the lobby of the hotel where the conference will be held.
  • Sponsors may opt to screen an advertisement spot (20” maximum duration). This ad spot may be played up to four (4) times during the conference’s advertisement slots.
  • Sponsors will be promoted via the organizer’s social media (Facebook and LinkedIn) with four (4) “featured” posts.
  • They are entitled to include up to (40 MB) of promotional material in the conference’s MyEventXPack (digital tote bag).
  • They shall receive an extensive report of the conference.

GOLD SPONSOR | €12.000 + VAT

  • One sponsor executive is entitled to a ten-minute (10) speech.
  • Sponsors are entitled to have one (1) executive participate in a conference panel.
  • The option is provided for the publication of an interview of a high-ranking executive in Ph.B Pharma & Health Business magazine, to be reposted on the portal virus.com.gr.
  • Sponsors will be prominently featured throughout the conference’s promotional material (e-newsletters, e-mail updates, landing pages, reports, etc.).
  • They are entitled to three (3) eight-person round tables (24 people) in the conference area.
  • They are entitled to fifty (50) invitations to attend the conference via the LiveOn electronic platform.
  • The sponsor’s logo (and/or a design containing it) will be prominently featured on the graphics of the conference’s main website and on the graphics of the LiveOn Expo Complex (signs on the building’s exterior, in the Lobby/Zone Α, in the VIP Lounge in the Conference Center Lobby, and in the Conference Center (Auditorium) halls where the event will be broadcast live).
  • Sponsors are entitled to a Premium 3D Digital Stand at the LiveOn Expo Complex Sponsors Hall. The stand will include the following material (up to 30 MB): 1. Company Logo (area where the Sponsor’s corporate sign and brand name will be presented in a photographic composition), 2. Digital Secretariat (area where visitors will be able to leave their contact details, get information on the company profile (500 words maximum), download the company profile and request a meeting with a Sponsor’s representative), 3. Company Video (area where visitors will have access to a company presentation video – of 5′ maximum duration), 4. Product Promotion Placements (2x) (two placements of photographic material where visitors will be able to get information on the company’s products), 5. Meeting Point (where visitors will have the opportunity to meet with company’s representatives who are present at the stand (their profiles will be visible on pop-ups) and interact with them (through pop-ups) by instant chat, instant or scheduled video call, instant or scheduled B2B meeting) and 6. Product Catalogue Placements (2x).
  • At the Digital Stand, up to eight (8) executives of the Sponsor will be able to connect and communicate online. Visitors who request some form of communication with an executive, will automatically be notified of the latter’s contact information (e-business card).
  • They are entitled to space to set up a kiosk, maximum dimensions 3m x 3m, in the lobby of the hotel where the conference will be held.
  • Sponsors may opt to screen an advertisement spot (20” maximum duration). This ad spot may be played up to three (3) times during the conference’s advertisement slots.
  • Sponsors will be promoted via the organizer’s social media (Facebook and LinkedIn) with three (3) “featured” posts.
  • They are entitled to include up to (30 MB) of promotional material in the conference’s MyEventXPack (digital tote bag).
  • They shall receive an extensive report of the conference.

SILVER SPONSOR | €9.000 + VAT

  • One sponsor executive is entitled to a ten-minute (10) speech or to participate in a conference panel.
  • The option is provided for the publication of an interview of a high-ranking executive on the portal virus.com.gr.
  • Sponsors will be prominently featured throughout the conference’s promotional material (e-newsletters, e-mail updates, landing pages, reports, etc.).
  • They are entitled to two (2) eight-person round tables (16 people) in the conference area.
  • They are entitled to forty (40) invitations to attend the conference via the LiveOn electronic platform.
  • The sponsor’s logo (and/or a design containing it) will be prominently featured on the graphics of the conference’s main website and on the graphics of the LiveOn Expo Complex (signs on the building’s exterior, in the Lobby/Zone Α, in the VIP Lounge in the Conference Center Lobby, and in the Conference Center (Auditorium) halls where the event will be broadcast live).
  • Sponsors are entitled to a Premium 3D Digital Stand at the LiveOn Expo Complex Sponsors Hall. The stand will include the following material (up to 20 MB): 1. Company Logo (area where the Sponsor’s corporate sign and brand name will be presented in a photographic composition), 2. Digital Secretariat (area where visitors will be able to leave their contact details, get information on the company profile (500 words maximum), download the company profile and request a meeting with a Sponsor’s representative), 3. Company Video (area where visitors will have access to a company presentation video – of 5′ maximum duration), 4. Product Promotion Placements (2x) (two placements of photographic material where visitors will be able to get information on the company’s products), 5. Meeting Point (where visitors will have the opportunity to meet with company’s representatives who are present at the stand (their profiles will be visible on pop-ups) and interact with them (through pop-ups) by instant chat, instant or scheduled video call, instant or scheduled B2B meeting) and 6. Product Catalogue Placements (2x).
  • At the Digital Stand, up to six (6) executives of the Sponsor will be able to connect and communicate online. Visitors who request some form of communication with an executive, will automatically be notified of the latter’s contact information (e-business card).
  • They are entitled to space to set up a kiosk, maximum dimensions 3m x 2m, in the lobby of the hotel where the conference will be held.
  • Sponsors may opt to screen an advertisement spot (20” maximum duration). This ad spot may be played up to two (2) times during the conference’s advertisement slots.
  • Sponsors will be promoted via the organizer’s social media (Facebook and LinkedIn) with two (2) “featured” posts.
  • They are entitled to include up to (20 MB) of promotional material in the conference’s MyEventXPack (digital tote bag).
  • They shall receive an extensive report of the conference.

BRONZE SPONSOR | €6.000 + VAT

  • Sponsors are entitled to have one (1) executive participate in a conference panel.
  • Sponsors will be prominently featured throughout the conference’s promotional material (e-newsletters, e-mail updates, landing pages, reports, etc.).
  • They are entitled to one (1) eight-person round tables (8 people) in the conference area.
  • They are entitled to thirty (30) invitations to attend the conference via the LiveOn electronic platform.
  • The sponsor’s logo (and/or a design containing it) will be prominently featured on the graphics of the conference’s main website and on the graphics of the LiveOn Expo Complex (signs on the building’s exterior, in the Lobby/Zone Α, in the VIP Lounge in the Conference Center Lobby, and in the Conference Center (Auditorium) halls where the event will be broadcast live).
  • Sponsors are entitled to an Advanced 3D Digital Stand at the LiveOn Expo Complex Sponsors Hall. The stand will include the following material (up to 10 MB): 1. Company Logo (area where the Sponsor’s corporate sign and brand name will be presented in a photographic composition), 2. Digital Secretariat (area where visitors will be able to leave their contact details, get information on the company profile (500 words maximum), download the company profile and request a meeting with a Sponsor’s representative), 3. Company Video (area where visitors will have access to a company presentation video – of 5′ maximum duration), 4. Product Promotion Placements (2x) (two placements of photographic material where visitors will be able to get information on the company’s products), 5. Meeting Point (where visitors will have the opportunity to meet with company’s representatives who are present at the stand (their profiles will be visible on pop-ups) and interact with them (through pop-ups) by instant chat, instant or scheduled video call, instant or scheduled B2B meeting) and 6. Product Catalogue Placements (2x).
  • At the Digital Stand, up to four (4) executives of the Sponsor will be able to connect and communicate online. Visitors who request some form of communication with an executive, will automatically be notified of the latter’s contact information (e-business card).
  • They are entitled to space to set up a kiosk, maximum dimensions 2m x 2m, in the lobby of the hotel where the conference will be held.
  • Sponsors may opt to screen an advertisement spot (20” maximum duration). This ad spot may be played up to one (1) time during the conference’s advertisement slots.
  • Sponsors will be promoted via the organizer’s social media (Facebook and LinkedIn) with one (1) “featured” post.
  • They are entitled to include up to (10 MB) of promotional material in the conference’s MyEventXPack (digital tote bag).
  • They shall receive an extensive report of the conference.

PREMIUM CORPORATE PARTICIPATION | €3.000 + VAT

  • Sponsors will be featured throughout the conference’s promotional material (e-newsletters, e-mail updates, landing pages, reports, etc.).
  • They are entitled to invite four (4) guests to attend the conference in person.
  • They are entitled to twenty (20) invitations to attend the conference via the LiveOn electronic platform.
  • The sponsor’s logo (and/or a design containing it) will be featured on the graphics of the conference’s main website and on the graphics of the LiveOn Expo Complex (signs in the Lobby/Zone B — subject to availability —, in the Conference Center lobby — subject to availability —, and in the Conference Center (Auditorium) halls where the event will be broadcast live).
  • Sponsors are entitled to a Standard 3D Digital Stand at the LiveOn Expo Complex Sponsors Hall. The stand will include the following material (up to 8MB): 1. Company Logo (area where the Sponsor’s corporate sign and brand name will be presented in a photographic composition), 2. Digital Secretariat (area where visitors could leave their contact details, get information on the company profile (150 words maximum), 3. Company Video (area where visitors will have access to a company presentation video – of 3′ maximum duration), 4. Product Promotion Placement (1x) (one placement of photographic material where visitors could get information on the company’s products).
  • They are entitled to space to set up a kiosk, maximum dimensions 2m x 2m, in the lobby of the hotel where the conference will be held.
  • They are entitled to include up to (8 MB) of promotional material in the conference’s MyEventXPack (digital tote bag).
  • They shall receive an extensive report of the conference.

CORPORATE PARTICIPATION | €1.500 + VAT

  • The sponsor’s logo will be featured on the conference’s graphics (on the conference main website, the Sponsor section landing page, and the presentation – speech pages).
  • They are entitled to invite two (2) guests to attend the conference in person.
  • They are entitled to ten (10) invitations to attend the conference via the LiveOn electronic platform.
  • They are entitled to display one (1) roll up banner, maximum dimensions 0.85m x 2.00m, in the lobby of the hotel where the conference will be held.
  • They are entitled to include up to (5 MB) of promotional material in the conference’s MyEventXPack (digital tote bag).
  • They shall receive an extensive report of the conference.

ROUND TABLE of EIGHT SEATS | € 1,600+ VAT

  • Participation in forum proceedings.
  • Full utilization of the advanced digital capabilities of the LiveOn Expo Complex (networking, XPack, video calls & chats).
  • Forum attendance certificate (to be sent by e-mail)
  • Online exchange of contact details and personal communication with speakers, forum participants, and participating sponsor executives through the event’s Networking Hub.
  • All participants will receive a detailed report of the forum (including speaker presentations, videos, and photos).

INDIVIDUAL PARTICIPATION

290€+ 24% VAT hybrid participation (physically & digitally present via the LiveOn Expo Complex)
90€+ 24% VAT digital participation (via the LiveOn Expo Complex)

Provisions per individual participations:

  • Participation in conference proceedings.
  • Full utilization of the advanced digital capabilities of the LiveOn Expo Complex (networking, XPack, video calls & chats).
  • Conference attendance certificate (to be sent by e-mail)
  • Online exchange of contact details and personal communication with speakers, conference participants, and participating sponsor executives through the event’s Networking Hub.
  • All participants will receive a detailed report of the conference (including speaker presentations, videos, and photos).
Event Details
Event Details
    Contacts

    For information on sponsorship programs

    Konstantinos Ouzounis, CEO, ethosGROUP
    tel:+30 210 998 4864,
    e-mail: [email protected]
     
    Christos Charalambakis, Key Account Manager, 
    tel:+ 210 998 4915, 
    e-mail: [email protected]

    Program Manager

    Emilios Negis, Managing Editor, Pharma & Health Business, virus.com.gr,
    tel:+ 210 998 4950

    For information on the program & Auspices

    Mariana Vazaiou, Head of Events Content,
    tel:+30 210 998 4932,
     
    Stamatina Farkona , Events Programme Executive,
    tel:+30 210 998 4933,

    Marketing & Communication Sponsors

    Andreas Baltas, Group Digital Marketing Manager,
    tel:+30 210 998 4906,

    Event Coordinator

    Konstantinos Salvarlis, Events Director,
    tel:+30 210 998 4909,
     
    Aris Lavdis, Associate Director, Events,
    tel:+30 210 998 4814,
     
    Panos Halavazis, Hybrid Events Supervisor
    tel:+30 210 998 4921 
    Why become a sponsor?
    • Get the latest information and know-how by closely following an event with up-to-date, innovative content.
    • Build beneficial collaborations and contacts with professionals who are key market players.
    • Showcase your services, best practices, solvency and reliability.
    • Drive new trends in your sector in Greece and internationally.
    • Build a multi-faceted hybrid network (physical and digital) with representatives of companies that are at the forefront.
    • Promote yourself like never before via LiveOn's innovative digital environment, LiveOn Expo Complex promotional locations, and your Digital Kiosk.
    • Ensure continuous, uninterrupted promotion for your company before, during and after the event with ethosEVENTS' communication arsenal.
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