10th MedTech Conference

"Greece’s NHS is changing, but problems still persist"

Despite the government’s announcements that the Greek NHS is changing, there continue to be protracted problems in the medical devices market. Hospital debts are declining but at a slow pace, amounts are still left uninvoiced and items continue to be procured without the use of tender procedures. As if that were not enough, the government suddenly passed a provision which imposed a mandatory 7% discount on medical device supplies. Only at the very last moment was it decided not to apply it retroactively from 1.1.2024 onwards; that would have caused severe headaches for many SMEs.

On 31.7.2024 hospital debts stood at € 1.18 billion compared to € 1.319 billion at the end of 2023. The government argues that this figure will drop rapidly by the end of this year since the clawback will be applied soon; this is unlike previous years when delays were more than a year!

It also appears to be making concerted efforts to monitor implementation of hospital budgets. The leadership of the Ministry of Health claims that this year an additional € 481 million was approved and that in the first 8 months of 2024 there was no deviation in expenditure.

The medical devices sector is a key pillar of Greece’s wider health sector. It is a dynamic, innovative sector, with many SMEs and skilled personnel, which can make a significant contribution to health transformation and play a leading role in development and growth. Importers dominate the domestic market, and many of them operate either as representatives of multinational groups or as subsidiaries thereof; unfortunately, there is only a very limited number of production companies.

All developments in the medical devices sector will be discussed at the 10th MedTech Conference #mtco held on 8 November 2024 by ethosEVENTS in cooperation with the Pharma & Health Business magazine & the virus.com.gr portal. It was possible to attend the conference either in person at the Divani Caravel or online through the LiveOn Expo Complex, LiveOn’s innovative 3D exhibition and conference center, the Digital Platform for Business Communication and Events.

Mr. Emilios Negis, journalist and editor-in-chief of Pharma & Health Business and virus.com.gr was conference convener.

Overview

The conference included keynote talks and panels covering the following key topics:

The system (is there actually a system?) for procuring NHS medical devices
Uninvoiced amounts
Overdue hospital debts
Health Technology Assessment
New European regulations – Where are we?
Artificial intelligence in the medical technology sector

Audience:

the political leadership of the Ministry of Health,
hospital staff in the public and private sector,
distinguished doctors,
representatives of patient associations,
executives from medical device companies,
journalists

Speakers

Institutional Speakers

Adonis-Spyridon Georgiadis

Minister of Health

Marios Themistocleous

Deputy Minister of Health

Aris Apostolou

President, National Centralized Health Procurement Authority, Ministry of Health

Vagelis Epifanis

President, Panhellenic Association of Medical Suppliers (PASYPE)

Eleftheria (Rita) Moraitaki – Pikrou

President & CEO EKAPTY SA

Dimitris Nikas

Managing Director, Medtronic Hellas - President of the Association of Health - Research & Biotechnology Industry (SEIV)

Speakers

Kostas Athanasakis

Assistant Professor in Health Economics and Health Technology Assessment, University of West Attica

Paschalis Anatsis

Deputy Secretary General, Panhellenic Association of Medical Suppliers (PASYPE) - Vice President & CEO, ANATS SA

Nikos Kostaras

General Manager of IQVIA Hellas

Dr. Chrysoula Liakou

Internal Medicine Physician, Department of Clinical Evaluation, EKAPTY S.A.

Nikos Maniadakis, BSc, MSc, PhD

Professor of Health Services Management & Policy School of Public Health, University of West Attica

Costa Mariakis

Secretary General, Association of Health-Research and Biotechnology Industry (SEIV) – CEO, New Diagnostic Dimension Ltd

Polichronis Economou

Associate Professor of Statistics, Faculty of Engineering, University of Patras, Covariance Scientific Advisor

Theodore Papaioannou

Professor, Director of Department of Biomedical Engineering, Medical School, National and Kapodistrian University of Athens

Prof. Dr. med. Panagiotis Papanagiotou

Professor of Radiology & Neuroradiology, Medical School of National and Kapodistrian University of Athens - Hospital Bremen-Mitte, Germany 

Thanasis Papapostolou

Member of the Board of Directors of PAPAPOSTOLOU N.SA Company

George Pissakas MD, PhD

Radiation Oncologist Head of Radiation Oncology Dep. Alexandra Hospital, Athens Past President of Greek Radiation Oncology Society 

Konstantinos Spargias, MD, PHD (UoLeeds), FESC

Director, Transcatheter Heart Valves Department, HYGEIA Hospital, Athens, Greece

Dimitrios Stathopoulos

Strategic Account Manager, Philips Hellas

Emmanuel Tripodianos

President & CEO, Becton Dickinson Hellas S.A. - Vice President of S.E.I.V.

Athanasios Chalazonitis, MD, MPH, PhD

Radiology Department Chairman and Medical Services Director, "Alexandra" Athens General Hospital - President, Hellenic Radiology Society

Ioanna Kasdagli

BoDs Member of the Association of Health – Research & Biotechnology Industry (SEIV) - Marketing Manager & Clinical Studies Specialist, Vascular Intervention, BIOTRONIK Hellas

Moderators

Emilios Negis

Journalist, Managing Editor, Pharma & Health Business, virus.com.gr

George Kalamitsis

Chair of the Board, Hellenic Liver Patients Association “Prometheus’’

Silver Sponsors

Bronze Sponsors

Premium Corporate Participations

Corporate Participations

Under the Auspices of

Communications Sponsors

Sponsorship Program

ΝΑΜΕ SPONSOR | €15.000 + Φ.Π.Α.

One sponsor executive is entitled to a ten-minute (10) speech.
Sponsors are entitled to have two (2) executives participate in a conference panel.
The option is provided for the publication of an interview of a high-ranking executive in Ph.B Pharma & Health Business magazine, to be reposted on the portal virus.com.gr.
Sponsors will be prominently featured throughout the conference’s promotional material (e-newsletters, e-mail updates, landing pages, reports, etc.).
They are entitled to three (3) eight-person round tables (24 people) in the conference area.
They are entitled to sixty (60) invitations to attend the conference via the LiveOn electronic platform.
The sponsor’s logo (and/or a design containing it) will be prominently featured on the graphics of the conference’s main website and on the graphics of the LiveOn Expo Complex (signs on the building’s exterior, in the Lobby/Zone Α, in the VIP Lounge in the Conference Center Lobby, and in the Conference Center (Auditorium) halls where the event will be broadcast live).
Sponsors are entitled to a Premium 3D Digital Stand at the LiveOn Expo Complex Sponsors Hall. The stand will include the following material (up to 40 MB): 1. Company Logo (area where the Sponsor’s corporate sign and brand name will be presented in a photographic composition), 2. Digital Secretariat (area where visitors will be able to leave their contact details, get information on the company profile (500 words maximum), download the company profile and request a meeting with a Sponsor’s representative), 3. Company Video (area where visitors will have access to a company presentation video – of 5′ maximum duration), 4. Product Promotion Placements (2x) (two placements of photographic material where visitors will be able to get information on the company’s products), 5. Meeting Point (where visitors will have the opportunity to meet with company’s representatives who are present at the stand (their profiles will be visible on pop-ups) and interact with them (through pop-ups) by instant chat, instant or scheduled video call, instant or scheduled B2B meeting) and 6. Product Catalogue Placements (2x).
At the Digital Stand, up to ten (10) executives of the Sponsor will be able to connect and communicate online. Visitors who request some form of communication with an executive, will automatically be notified of the latter’s contact information (e-business card).
They are entitled to space to set up a kiosk, maximum dimensions 4m x 3m, in the lobby of the hotel where the conference will be held.
Sponsors may opt to screen an advertisement spot (20” maximum duration). This ad spot may be played up to four (4) times during the conference’s advertisement slots.
Sponsors will be promoted via the organizer’s social media (Facebook and LinkedIn) with four (4) “featured” posts.
They are entitled to include up to (40 MB) of promotional material in the conference’s MyEventXPack (digital tote bag).
They shall receive an extensive report of the conference.

GOLD SPONSOR | €12.000 + VAT

One sponsor executive is entitled to a ten-minute (10) speech.
Sponsors are entitled to have one (1) executive participate in a conference panel.
The option is provided for the publication of an interview of a high-ranking executive in Ph.B Pharma & Health Business magazine, to be reposted on the portal virus.com.gr.
Sponsors will be prominently featured throughout the conference’s promotional material (e-newsletters, e-mail updates, landing pages, reports, etc.).
They are entitled to three (3) eight-person round tables (24 people) in the conference area.
They are entitled to fifty (50) invitations to attend the conference via the LiveOn electronic platform.
The sponsor’s logo (and/or a design containing it) will be prominently featured on the graphics of the conference’s main website and on the graphics of the LiveOn Expo Complex (signs on the building’s exterior, in the Lobby/Zone Α, in the VIP Lounge in the Conference Center Lobby, and in the Conference Center (Auditorium) halls where the event will be broadcast live).
Sponsors are entitled to a Premium 3D Digital Stand at the LiveOn Expo Complex Sponsors Hall. The stand will include the following material (up to 30 MB): 1. Company Logo (area where the Sponsor’s corporate sign and brand name will be presented in a photographic composition), 2. Digital Secretariat (area where visitors will be able to leave their contact details, get information on the company profile (500 words maximum), download the company profile and request a meeting with a Sponsor’s representative), 3. Company Video (area where visitors will have access to a company presentation video – of 5′ maximum duration), 4. Product Promotion Placements (2x) (two placements of photographic material where visitors will be able to get information on the company’s products), 5. Meeting Point (where visitors will have the opportunity to meet with company’s representatives who are present at the stand (their profiles will be visible on pop-ups) and interact with them (through pop-ups) by instant chat, instant or scheduled video call, instant or scheduled B2B meeting) and 6. Product Catalogue Placements (2x).
At the Digital Stand, up to eight (8) executives of the Sponsor will be able to connect and communicate online. Visitors who request some form of communication with an executive, will automatically be notified of the latter’s contact information (e-business card).
They are entitled to space to set up a kiosk, maximum dimensions 3m x 3m, in the lobby of the hotel where the conference will be held.
Sponsors may opt to screen an advertisement spot (20” maximum duration). This ad spot may be played up to three (3) times during the conference’s advertisement slots.
Sponsors will be promoted via the organizer’s social media (Facebook and LinkedIn) with three (3) “featured” posts.
They are entitled to include up to (30 MB) of promotional material in the conference’s MyEventXPack (digital tote bag).
They shall receive an extensive report of the conference.

SILVER SPONSOR | €9.000 + VAT

One sponsor executive is entitled to a ten-minute (10) speech or to participate in a conference panel.
The option is provided for the publication of an interview of a high-ranking executive on the portal virus.com.gr.
Sponsors will be prominently featured throughout the conference’s promotional material (e-newsletters, e-mail updates, landing pages, reports, etc.).
They are entitled to two (2) eight-person round tables (16 people) in the conference area.
They are entitled to forty (40) invitations to attend the conference via the LiveOn electronic platform.
The sponsor’s logo (and/or a design containing it) will be prominently featured on the graphics of the conference’s main website and on the graphics of the LiveOn Expo Complex (signs on the building’s exterior, in the Lobby/Zone Α, in the VIP Lounge in the Conference Center Lobby, and in the Conference Center (Auditorium) halls where the event will be broadcast live).
Sponsors are entitled to a Premium 3D Digital Stand at the LiveOn Expo Complex Sponsors Hall. The stand will include the following material (up to 20 MB): 1. Company Logo (area where the Sponsor’s corporate sign and brand name will be presented in a photographic composition), 2. Digital Secretariat (area where visitors will be able to leave their contact details, get information on the company profile (500 words maximum), download the company profile and request a meeting with a Sponsor’s representative), 3. Company Video (area where visitors will have access to a company presentation video – of 5′ maximum duration), 4. Product Promotion Placements (2x) (two placements of photographic material where visitors will be able to get information on the company’s products), 5. Meeting Point (where visitors will have the opportunity to meet with company’s representatives who are present at the stand (their profiles will be visible on pop-ups) and interact with them (through pop-ups) by instant chat, instant or scheduled video call, instant or scheduled B2B meeting) and 6. Product Catalogue Placements (2x).
At the Digital Stand, up to six (6) executives of the Sponsor will be able to connect and communicate online. Visitors who request some form of communication with an executive, will automatically be notified of the latter’s contact information (e-business card).
They are entitled to space to set up a kiosk, maximum dimensions 3m x 2m, in the lobby of the hotel where the conference will be held.
Sponsors may opt to screen an advertisement spot (20” maximum duration). This ad spot may be played up to two (2) times during the conference’s advertisement slots.
Sponsors will be promoted via the organizer’s social media (Facebook and LinkedIn) with two (2) “featured” posts.
They are entitled to include up to (20 MB) of promotional material in the conference’s MyEventXPack (digital tote bag).
They shall receive an extensive report of the conference.

BRONZE SPONSOR | €6.000 + VAT

Sponsors are entitled to have one (1) executive participate in a conference panel.
Sponsors will be prominently featured throughout the conference’s promotional material (e-newsletters, e-mail updates, landing pages, reports, etc.).
They are entitled to one (1) eight-person round tables (8 people) in the conference area.
They are entitled to thirty (30) invitations to attend the conference via the LiveOn electronic platform.
The sponsor’s logo (and/or a design containing it) will be prominently featured on the graphics of the conference’s main website and on the graphics of the LiveOn Expo Complex (signs on the building’s exterior, in the Lobby/Zone Α, in the VIP Lounge in the Conference Center Lobby, and in the Conference Center (Auditorium) halls where the event will be broadcast live).
Sponsors are entitled to an Advanced 3D Digital Stand at the LiveOn Expo Complex Sponsors Hall. The stand will include the following material (up to 10 MB): 1. Company Logo (area where the Sponsor’s corporate sign and brand name will be presented in a photographic composition), 2. Digital Secretariat (area where visitors will be able to leave their contact details, get information on the company profile (500 words maximum), download the company profile and request a meeting with a Sponsor’s representative), 3. Company Video (area where visitors will have access to a company presentation video – of 5′ maximum duration), 4. Product Promotion Placements (2x) (two placements of photographic material where visitors will be able to get information on the company’s products), 5. Meeting Point (where visitors will have the opportunity to meet with company’s representatives who are present at the stand (their profiles will be visible on pop-ups) and interact with them (through pop-ups) by instant chat, instant or scheduled video call, instant or scheduled B2B meeting) and 6. Product Catalogue Placements (2x).
At the Digital Stand, up to four (4) executives of the Sponsor will be able to connect and communicate online. Visitors who request some form of communication with an executive, will automatically be notified of the latter’s contact information (e-business card).
They are entitled to space to set up a kiosk, maximum dimensions 2m x 2m, in the lobby of the hotel where the conference will be held.
Sponsors may opt to screen an advertisement spot (20” maximum duration). This ad spot may be played up to one (1) time during the conference’s advertisement slots.
Sponsors will be promoted via the organizer’s social media (Facebook and LinkedIn) with one (1) “featured” post.
They are entitled to include up to (10 MB) of promotional material in the conference’s MyEventXPack (digital tote bag).
They shall receive an extensive report of the conference.

PREMIUM CORPORATE PARTICIPATION | €3.000 + VAT

Sponsors will be featured throughout the conference’s promotional material (e-newsletters, e-mail updates, landing pages, reports, etc.).
They are entitled to invite four (4) guests to attend the conference in person.
They are entitled to twenty (20) invitations to attend the conference via the LiveOn electronic platform.
The sponsor’s logo (and/or a design containing it) will be featured on the graphics of the conference’s main website and on the graphics of the LiveOn Expo Complex (signs in the Lobby/Zone B — subject to availability —, in the Conference Center lobby — subject to availability —, and in the Conference Center (Auditorium) halls where the event will be broadcast live).
Sponsors are entitled to a Standard 3D Digital Stand at the LiveOn Expo Complex Sponsors Hall. The stand will include the following material (up to 8MB): 1. Company Logo (area where the Sponsor’s corporate sign and brand name will be presented in a photographic composition), 2. Digital Secretariat (area where visitors could leave their contact details, get information on the company profile (150 words maximum), 3. Company Video (area where visitors will have access to a company presentation video – of 3′ maximum duration), 4. Product Promotion Placement (1x) (one placement of photographic material where visitors could get information on the company’s products).
They are entitled to space to set up a kiosk, maximum dimensions 2m x 2m, in the lobby of the hotel where the conference will be held.
They are entitled to include up to (8 MB) of promotional material in the conference’s MyEventXPack (digital tote bag).
They shall receive an extensive report of the conference.

CORPORATE PARTICIPATION | €1.500 + VAT

The sponsor’s logo will be featured on the conference’s graphics (on the conference main website, the Sponsor section landing page, and the presentation – speech pages).
They are entitled to invite two (2) guests to attend the conference in person.
They are entitled to ten (10) invitations to attend the conference via the LiveOn electronic platform.
They are entitled to display one (1) roll up banner, maximum dimensions 0.85m x 2.00m, in the lobby of the hotel where the conference will be held.
They are entitled to include up to (5 MB) of promotional material in the conference’s MyEventXPack (digital tote bag).
They shall receive an extensive report of the conference.

ROUND TABLE of EIGHT SEATS | € 1,600+ VAT

Participation in forum proceedings.
Full utilization of the advanced digital capabilities of the LiveOn Expo Complex (networking, XPack, video calls & chats).
Forum attendance certificate (to be sent by e-mail)
Online exchange of contact details and personal communication with speakers, forum participants, and participating sponsor executives through the event’s Networking Hub.
All participants will receive a detailed report of the forum (including speaker presentations, videos, and photos).

INDIVIDUAL PARTICIPATION

290€+ 24% VAT – hybrid participation (physically & digitally present via the LiveOn Expo Complex)
90€+ 24% VAT – digital participation (via the LiveOn Expo Complex)

Provisions per individual participations:

Participation in conference proceedings.
Full utilization of the advanced digital capabilities of the LiveOn Expo Complex (networking, XPack, video calls & chats).
Conference attendance certificate (to be sent by e-mail)
Online exchange of contact details and personal communication with speakers, conference participants, and participating sponsor executives through the event’s Networking Hub.
All participants will receive a detailed report of the conference (including speaker presentations, videos, and photos).

LiveOn Expo Complex Branding Spots