2nd Coffee Business Forum

"New developments & trends in the coffee sector"

Τhe 2nd Coffee Business Forum titled “New developments & trends in the coffee sector”, will focus on empowering the coffee market which has undergone radical changes in the last two years due to the pandemic.

New challenges and everyday changes in the field of Coffee, form new habits in the coffee market. Rising prices, uncertainty of coffee producers and exporters, problems in the supply chain, legislation aimed at the “green” transition of the industry, all these have now serious impact on the Coffee market and Consumers as well.

Τhe 2nd Coffee Business Forum, #cofo22, is organized by ethosEVENTS, the specialized portal coffeemag.gr & Coffee+Brunch magazine on 16 of June 2022, hybridly through LiveOn, the integrated platform for Digital Communication and Events, and its innovative 3D exposition and conference center LiveOn Expo Complex.

Program managers: Mr. Kostas Kaperonis, Sales Director, Coffee Business and Mrs. Katerina Theodoropoulou, Journalist.

For one more year, participation in the Coffee Business Forum is free of charge for Coffee Shop Owners & Professionals – please note that registration is compulsory.

Οverview

The 2nd Coffee Business Forum includes individual speeches and round tables and panels with certain topics:

Panel I: “How does the increase in coffee prices affect consumers and the market?”

Prices in the coffee sector have reached their highest point in the last years globally, mainly due to the extreme weather conditions which affected coffee production. Additional problems that caused prices to skyrocket are the uncertainty that exporters face and complications in the supply chain. In the first panel of the Coffee Business Forum, importers of coffee products, coffee shop owners and institutional and financial officials will comment on the latest developments in the sector, share their thoughts and exchange views, as this new reality has gravely affected the market and end consumers.

Indicative discussion topics:

Main factors that caused coffee prices to rise
How is the market affected?
How do entrepreneurs deal with this situation?
What is the impact on consumers?
Plans for the support of the coffee sector.

PANEL II: “Coffee, economy & the environment: plastic cups, taxes and coffee waste”

As the government is focused on the green transition to a plastic-free market, from January 1st consumers are charged an additional 0.10 € for the use of plastic cups in delivery and take away. This environmental tax adds to the rise in coffee prices and has initiated a serious debate on how professionals of the coffee sector could contribute to the protection of the environment. In this session, which is dedicated to green growth in the coffee sector, participants will make suggestions and analyze actions and best practices which may bring the desired outcome.

Indicative discussion topics:

Legal provisions on environmental levies for single-use plastics in food packaging
How do entrepreneurs and consumers react?
Solutions to help us change our habits
How do big coffee chains manage coffee waste so as to contribute to environmental protection?

PANEL IIΙ: “New consumer habits in the coffee sector”

In the last two years, mainly due to the pandemic and the resulting isolation at home, data reveal that coffee sales in supermarkets have rised, companies have started to focus more on coffee capsules and household products and consumers show an increasing interest in coffee machines. At the same time, there is a turn to the art of the Home Barista while delivery and take away have become indispensable services for all coffee shops. In this session, after presentation of the relevant data, participants will analyze these new trends and share thoughts, ideas and plans regarding a change in strategy brought by the new developments.

Indicative discussion topics:

• What led to these new trends?
• How do companies adapt?
• What will their strategy be from now on?
• What are the new objectives for professionals of the coffee sector?
• Predictions for the immediate future.

Special topic I: Coffee Experience research presentation by the collaborators of the BUY Laboratory of Athens University of Economics and Business.

Special topic II: Presentation of historical cafes of Greece and the perspective of their inclusion in the national list of intangible cultural heritage.

Who Should Attend

Companies involved in the market of coffee and coffee shops in Greece and abroad
Coffee shop entrepreneurs
Baristi
Suppliers
Professionals and specialized executives who work for institutions, organizations and companies of the coffee sector
Members of commercial chambers and associations
Franchising companies’ executives
Event Organizers and Food & Beverages’ executives
Bank and Factoring companies’ executives
Insurance executives
Transportation and Logistics companies’ executives
Standardization and Certification organizations’ executives
Communications, Internet and Mobility Marketing-Social Media companies’ executives
Graphic Arts and Marketing companies’ executives
Online Marketplaces’ executives
Hotels and Tourism executives

Lead Sponsor

Corporate Participations

Under the Auspices of

Communication Sponsors

Sponsorship Programme

LEAD SPONSOR (12,000€ + VAT)

The Lead Sponsor will have a prominent position on all promotional materials of the forum. (newsletters, e-mail updates, landing pages, assessment reports etc.).
An interview of one of Lead Sponsor’s top executives will be featured on Coffee+Brunch Magazine and in the portal coffeemag.gr.
The Lead Sponsor is entitled to be displayed with a banner 300×250 px on the main page of the portal coffeemag.gr for 3 months.
A Lead Sponsor’s executive will deliver a 10’ speech at the forum.
A Lead Sponsor’s executive will participate in one of the forum’s panels.
The Gold Sponsor’s logo (and/or a composite design containing it) will have a prominent position on the main site of the forum and on LiveOn Expo Complex visuals (signs on the building exterior, in the Lobby/Zone A, the Conference Hall foyer and separate halls where from the event will be broadcast live).
The Gold Sponsor is entitled to a Premium 3D Digital Stand at the LiveOn Expo Complex Sponsors Hall. The stand will include the following material (up to 30 MB): 1. Company Logo (area where the Sponsor’s corporate sign and brand name will be presented in a photographic composition), 2. Digital Secretariat (area where visitors will be able to leave their contact details, get information on the company profile (500 words maximum), download the company profile and request a meeting with a Sponsor’s representative), 3. Company Video (area where visitors will have access to a company presentation video – of 5′ maximum duration), 4. Product Promotion Placements (2x) (two placements of photographic material where visitors will be able to get information on the company’s products), 5. Meeting Point (where visitors will have the opportunity to meet with company’s representatives who are present at the stand (their profiles will be visible on pop-ups) and interact with them (through pop-ups) by instant chat, instant or scheduled video call, instant or scheduled B2B meeting) and 6. Product Catalogue Placements (2x).
At the Digital Stand, up to eight (8) executives of the Sponsor will be able to connect and communicate online. Visitors who request some form of communication with an executive, will automatically be notified of the latter’s contact information (e-business card).
The Gold Sponsor will receive fiftty (50) invitations to the forum.
The Gold Sponsor will be promoted on the organizer’s Facebook and LinkedIn with three (3) publications of “prominent visibility”.
A Gold Sponsor’s promotional spot (maximum duration of 20’’) will be shown in advertising slots, up to tree (3) times during the forum’s main program.
The Gold Sponsor may provide promotional material (up to 30 MB) to be placed in the event’s MyEventXPack (digital bag).
The Gold Sponsor will receive a detailed report of the forum (including presentations, videos and photos).

PREMIERE SPONSOR (9,000€ + VAT)

The Premiere Sponsor will have a prominent positionon all promotional materials of the forum. (newsletters, e-mail updates, landing pages, assessment reports etc.).
An interview of one of Premiere Sponsor’s top executives will be featured in the portal coffeemag.gr.
The Premiere Sponsor is entitled to be displayed with a banner 300×250 px on the main page of the portal coffeemag.gr for 2 months.
A Premiere Sponsor’s may choose one of the two following options: 10’ speech at the forum by one of its executives or participation of the executive in one of the forum’s panels.
The Silver Sponsor’s logo (and/or a composite design containing it) will have a prominent position on the main site of the forum and on LiveOn Expo Complex visuals (signs on the building exterior, in the Lobby/Zone A, the Conference Hall foyer and separate halls where from the event will be broadcast live
The Premiere Sponsor is entitled to a Premium 3D Digital Standat the LiveOn Expo Complex Sponsors Hall. The stand will include the following material (up to 20 MB): 1. Company Logo (area where the Sponsor’s corporate sign and brand name will be presented in a photographic composition), 2. Digital Secretariat (area where visitors will be able to leave their contact details, get information on the company profile (500 words maximum), download the company profile and request a meeting with a Sponsor’s representative), 3. Company Video (area where visitors will have access to a company presentation video – of 5′ maximum duration), 4. Product Promotion Placements (2x) (two placements of photographic material where visitors will be able to get information on the company’s products). 5. Meeting Point (where visitors will have the opportunity to meet with company’s representatives who are present at the stand (their profiles will be visible on pop-ups) and interact with them (through pop-ups) by instant chat, instant or scheduled video call, instant or scheduled B2B meeting) and 6. Product Catalogue Placements (2x).
At the Digital Stand, up to six (6) executives of the Sponsor will be able to connect and communicate online . Visitors who request some form of communication with an executive, will automatically be notified of the latter’s contact information (e-business card).
The Premiere Sponsor will receive forty (40) invitations to the forum.
A Premiere Sponsor’s promotional spot (maximum duration of 20’’) will be shown in advertising slots, up to two (2) times during the forum’s main program.
The Premiere Sponsor will be promoted on the organizer’s Facebook and LinkedIn with two (2) publications of “prominent visibility”.
The Premiere Sponsor may provide promotional material(up to 20 MB) to be placed in the event’s MyEventXPack (digital bag).
The Premiere Sponsor will receive a detailed report of the forum (including presentations, videos and photos).

SPONSOR (6,000€ + VAT)

The Sponsor will be advertised on all promotional materials of the forum. (newsletters, e-mail updates, landing pages, assessment reports etc.).
The Sponsor is entitled to be displayed with a banner 300×250 px on the main page of the portal coffeemag.gr for 1 month.
A Sponsor’s executive will participate in one of the forum’s panels.
The Sponsor’s logo (and/or a composite design containing it) will have a prominent position on the main site of the forum and on LiveOn Expo Complex visuals (signs in the Lobby/Zone A (depending on availability), the Conference Hall foyer (depending on availability) and separate halls where from the event will be broadcast live).
The Sponsor is entitled to an Advanced 3D Digital Stand at the LiveOn Expo Complex Sponsors Hall. The stand will include the following material (up to 10 MB): 1. Company Logo (area where the Sponsor’s corporate sign and brand name will be presented in a photographic composition), 2. Digital Secretariat (area where visitors will be able to leave their contact details, get information on the company profile (500 words maximum), download the company profile and request a meeting with a Sponsor’s representative), 3. Company Video (area where visitors will have access to a company presentation video – of 5′ maximum duration), 4. Product Promotion Placement (1x) (one placement of photographic material where visitors could get information on the company’s products), 5. Meeting Point (where visitors will have the opportunity to meet with company’s representatives who are present at the stand (their profiles will be visible on pop-ups) and interact with them (through pop-ups) by instant chat, instant or scheduled video call, instant or scheduled B2B meeting) and 6. Product Catalogue Placement (1x).
At the Digital Stand, up to four (4) executives of the Sponsor will be able to connect and communicate online. Visitors who request some form of communication with an executive, will automatically be notified of the latter’s contact information (e-business card).
The Sponsor will receive thirty (30) invitations to the forum.
A Sponsor’s promotional spot (maximum duration of 20’’) will be shown in advertising slots, up to one (1) times during the forum’s main program.
The Sponsor will be promoted on the organizer’s Facebook and LinkedIn with one (1) publication of “prominent visibility”.
The Sponsor may provide promotional material (up to 10 MB) to be placed in the event’s MyEventXPack (digital bag).
The Sponsor will receive a detailed report of the forum (including presentations, videos and photos).

PREMIUM CORPORATE PARTICIPATION (3,000€ + VAT)

The Sponsor will be advertised on all promotional materials of the forum. (newsletters, e-mail updates, landing pages, assessment reports etc.).
The Sponsor’s logo (and/or a composite design containing it) will have a prominent position on the main site of the forum and on LiveOn Expo Complex visuals (signs in the Lobby/Zone B (depending on availability), the Conference Hall foyer (depending on availability) and separate halls where from the event will be broadcast live).
The Sponsor is entitled to a Standard 3D Digital Stand at the LiveOn Expo Complex Sponsors Hall. The stand will include the following material (up to 8MB): 1. Company Logo (area where the Sponsor’s corporate sign and brand name will be presented in a photographic composition), 2. Digital Secretariat (area where visitors could leave their contact details, get information on the company profile (150 words maximum), 3. Company Video (area where visitors will have access to a company presentation video – of 3′ maximum duration), 4. Product Promotion Placement (1x) (one placement of photographic material where visitors could get information on the company’s products).
The Sponsor will receive twenty (20) invitations to the forum.
The Sponsor may provide promotional material (up to 8 MB) to be placed in the event’s MyEventXPack (digital bag).
The Sponsor will receive a detailed report of the forum(including presentations, videos and photos).

CORPORATE PARTICIPATION (1,500€ + VAT)

The Sponsor’s logo will be promoted on visuals of the of the forum & on LiveOn Expo Complex visuals. (signs in the separate halls of the Conference Hall, from where the event will be broadcast live).
The Sponsor will receive ten (10) invitations to the forum.
The Sponsor may provide promotional material (up to 5 MB) to be placed in the event’s MyEventXPack (digital bag).
The Sponsor will receive a detailed report of the forum(including presentations, videos and photos).

INDIVIDUAL PARTICIPATION

1st participant: 220€ + VAT

2nd participant: 190€ + VAT

3rd participan: 160€ + VAT

Benefits for individual participations

Full utilisation of the advanced digital features of LiveOn Expo Complex (networking, XPack, videocalls & chats etc).
Certificate of attendance (will be sent by email).
Online exchange of contact details and communication with speakers, participants and Sponsors’ executives, through the event’s Networking Hub.
All participants will receive a detailed report of the summit (including presentations, videos and photos).

LiveOn Expo Complex Branding Spots